Our Core Belief
Varada Agri is founded on our belief that sustainable agriculture is extremely important to enable our Coffee farmers to make a better living, improve the quality of their yeild and save the diverse ecosystem we farm in for generations to come.
Background and Mission:
- Founder's Involvement: Varada Agri, driven by the founder's deep passion and 30+ years of experience in agriculture has embarked on a mission to revolutionise the coffee industry.
- Objective: The main goal was to identify problems in coffee farming and develop solutions to boost farmers' yields and profitability.
Strategies and Innovations:
- Immersive Approach: The company gained insights into farming challenges by working closely with coffee growers and conducting in-depth research.
- Comprehensive Analysis: We constantly analyse the entire coffee production cycle, focusing on cultivation, pest management, crop diseases, climate change patterns, varietal selection, post-harvest processing, and market access.
- Identifying Challenges: Key issues include inefficient farming practices, limited knowledge resources, inadequate pest/disease control, poor post-harvest processing, and restricted market reach.
Solutions and Impact:
- Educational Initiatives: Varada Agri has introduced training programs on sustainable farming practices like soil management, efficient irrigation, and responsible pesticide use among many other such key topics.
- Partnerships: Collaborations with local organisations and researchers were established for ongoing support and knowledge sharing.
- Integrated Pest Management: The company implements pest management strategies to reduce harmful chemical usage while effectively controlling pests and diseases.
- Post-Harvest Modernisation: We work to modernise post-harvest practices with advanced methods and quality control, helping farmers access premium markets and increase profitability.
Outcomes and Future Goals:
- Transformational Impact: The initiative significantly increased the yield and success of coffee farmers.
- Ongoing Commitment: Varada Agri continues to focus on sustainable change and empowering farmers in various agricultural sectors, viewing the coffee plantation investment as a key step towards a prosperous future for farming communities.
“Farming isn't something that can be taught. Each plant tells its own story that has to be read repeatedly.”
— Kelsey Timmerman